Art & Design Inspirations, Print Tips

What is the Standard Size For a Direct Mailing Postcard?

Standard Size For a Direct Mailing Postcard Printing

Postcards are an amazing product that is perfect for sending out to your prospects and customers. They make a versatile and flexible tool to spread your promotion, and are also cost-effective with a high reach, making them a great addition to any branding strategy.

Postcard Printing makes a viable solution for businesses of all sizes and is used rampantly to promote products, discounts, new launches, services, political campaigns, and more in a creative and bold manner. They are used in every industry to send out news about your company, upcoming events, new milestones, or even as holiday greetings!

While you are free to choose whichever size you want, there are certain industry-standard sizes that are proven to make your Custom Postcards more successful in their efforts.

  • 6ā€ x 4″ Size Postcards – Keep your content to the point and concise, yet informative.
  • 7ā€ x 5″ Size Postcards – Create the right balance between the images and text to promote a product or any upcoming event.
  • 8.5″ x 5.5″ Size Postcards – Perfect for creating an image-heavy Custom Postcard to announce special offers.
  • 9″ x 6″ Size Postcards – Best for depicting multiple pictures in an informative way.

Create your Postcards to match the USPS guideline

If you choose to use your Postcards as part of an EDDM or Direct Mailing campaign, then you must look at the printing guidelines set by USPS as they have certain size requirements that need to be followed.

  • The size of the Postcard has to be less than 12ā€ high, 15ā€ long, 0.75ā€ thick and over 6.125ā€ high, 11.5ā€ long, 0.25ā€ thick.
  • The Postcard should be rectangular shaped and should have 4 square or finished corners that fit within a 1/8: radius.

Print Magic is the perfect place to get Custom Postcard Printing done for your brand and the benefits of print products. Create a unique design with our expert Design Services and print it with several Premium finishes and customization options.